Some countries are more prude than others. Obviously USA is more prude than UK, but UK is more prude than Germany, where topless ladies can be found on front page of newspapers (compared to page number 3 in UK).
Apple corporation is located in USA, that is very prude, so no wonder that they are forbidding adult content in apps. Apple has rejected an app, because an Apple employee has noticed the following pictures (screenshots from the rejection letter – noticed and made by Apple!):
Apple has rejected an app from a developer from Netherlands, because his app that covered content from various newspapers from all over the world, included also photos of topless ladies from British The Sun newspaper! However after removal of content from The Sun, Apple has approved this app promptly and it is available in the app store.
In rejection letter from Apple one can however notice one interesting thing:
Thank you for submitting Newspaper to the App Store. We’ve reviewed Newspaper and determined that we cannot post this version of your iPhone application to the App Store at this time because it contains explicit content which is in violation of Section 3.3.12 from the iPhone SDK Agreement which states:
"Applications must not contain any obscene, pornographic, offensive or defamatory content or materials of any kind (text, graphics, images, photographs, etc.), or other content or materials that in Apple’s reasonable judgement may be found objectionable by iPhone or iPod touch users."
Please see the attached screenshots as examples of the above mentioned objectionable content.
Parental Controls have been announced for iPhone OS 3.0. It would be appropriate to resubmit your application for review once this feature is available.
You see it? Parental controls are coming to iPhone OS 3.0 what means: Apple will probably start allowing adult content into app store! While erotic apps by now were limited to clothed ladies, with parental controls we can expect nudity at last. At last iPhone will reach the final frontier and it may become even bigger business opportunity for entertainment industry!
Get it here (price in USA: $0.99, in UK: £0.59)
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