Nokia jumping on the Android bandwagon

According to The Guardian a well respected UK Newspaper who also broke the news that the Palm Pre will be hitting O2 soon are now reporting that Nokia will be releasing a Android Handset.

The new touchscreen device will be unveiled at the Nokia World conference in September, say industry insiders, as the Finnish handset giant tries to revive its fortunes in the smartphone market.

Nokia, which makes roughly four out of every 10 mobile phones sold, has been losing out in the market for phones that can access the internet, send emails and download third-party applications, to products such as the Apple iPhone and BlackBerry Storm. The Android software platform, meanwhile, has been gaining ground with over half a dozen handsets expected to be available by the end of the year.

Analysts at HSBC reckon Nokia had 47% of the global smartphone market in 2007; that was down to 35% last summer and 31% at the end of the year.

The smartphone segment is critical as it is the only part of the mobile phone market which is growing. Cash-strapped consumers are either holding on to their existing phones and opting for cheaper SIM-only deals or "trading up" to more advanced gadgets such as the iPhone.

Opting to use Android, an "open source" platform that any software developer can access, is a reversal of the company’s previous strategy in mobile phone software.

via The Guardian